Capital’s Serie A football club and the leader in sharing electric mobility on two wheels have signed a two-year agreement to publicize the benefits of moving around the city in 100% electric scooters
13th December 2019 – eCooltra, leading 2-wheel mobility sharing company in Italy, has signed an agreement with the AS Roma soccer team to promote and encourage sustainable mobility in the Capital.
Over the next two seasons, both entities will carry out actions, promotions and contests to raise awareness among romans, and especially the supporters of AS Roma, about the need to travel in sustainable vehicles and promote a lifestyle in total respect of the environment.
eCooltra, which in just three years has established itself in the Capital as a leader in sustainable mobility, becoming an absolute reference point, offers a scooter sharing service, timely and usable but above 100% green! Also, the company is growing its fleet up to 1.050 scooters, all of them from Askoll, the Italian manufacturer from Vicenza.
“The partnership with AS Roma is a source of special pride for us.” – says Timo Buetefisch, Founder and CEO of Cooltra Group – “Commitment, respect, trust, teamwork are values that characterize sport and sustainability. With the two-year agreement signed with AS Roma as Mobility ally, we intend even more to strengthen the awareness that it is necessary to think about the well-being of our planet. We operators, institutions, companies and associations must take responsibility for creating and proposing increasingly sustainable services to guarantee a better future. “
This is the first agreement of this type between a soccer team and a scooter sharing company in the Capital.
“The Club has been looking for strategic partnerships for several years to improve and address the problems related to the mobility of our fans on match day” – said Francesco Calvo, COO at AS Roma – “This collaboration with eCooltra fully marries our ideas and, by providing a further solution, increases the possibilities to easily reach the stadium for our public, in a completely ecological and functional way”.
The debut is scheduled for Sunday, December 15th at the Stadio Olimpico in Rome during the match Roma-SPAL. During the match, eCooltra will launch promotions among attendees to return to their homes in a sustainable way with their scooters.